Replying to a comment on Boston Beer attempts apology, fails
I think it's pretty clear from the letter that they have nothing to be sorry for. Someone who wasn't named "Sam Adams" registered two domain names and they took the appropriate action to protect an infringement of their trademark.
If Sam himself had registered the sites with his own offices contact information you can bet that we never would have heard a word about this little spat and everyone would have had a good laugh.
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